You can’t just hang your shingle and expect to get clients without any effort. But sales and marketing for yourself is hard. Especially if you’re new at it. ESPECIALLY when you’re new to freelancing or are juggling a million other tasks every week. To help, I put together 9 sales tips that can help you […]
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Late Payment? Here’s How to Get Your Invoice Paid
Struggling with late payment from a client? It can be a nerve-wracking experience. Do you chase down your money? Do you let it slide? How do you get the invoice paid? Keep reading for our step-by-step guide for getting paid, including email copy and, if you need it, a Demand for Payment Letter sample. But […]
13 Hidden Benefits of Networking for Solopreneurs
How often have you heard, “You should network more!” Maybe it’s even your own inner voice shouting this at you. (Isn’t that inner voice our worst critic?) Let me be the first to say, “Stop should-ing on yourself!” Now, that’s not to say those voices are wrong. There are numerous benefits of networking for businesses […]
5 Marketing Tips from the World of Movie Marketing
Looking for marketing tips for small business and solo businesses? Look no further than Hollywood. Sure, movie production companies have big marketing teams and even bigger budgets. But we can glean a lot of marketing tips from movie launches. Think about it… A movie launch has to consider four key elements: The timing of its […]
Web Design Factors That Will Convert Visitors to Customers
Think web design doesn’t matter? Think again! It’s true that an eye-catching website is not the be-all and end-all of your digital marketing efforts. But design can make or break your ability to convert traffic. Most expert web designers agree that the primary goal of creating a website would be to turn visitors into paying customers. […]